Digital Marketing is gaining a lot of traction in India. It has to, because the ROI on it is immense. It is especially a great platform to promote products and services for SMEs & Start-ups. But not many businesses have expertise to carry out their promotions online. So, they shift to Digital Marketing Agencies to take care of their promotions.
If we have a look at business cities across India, we will find that most of the top Digital Marketing companies are in Delhi, Mumbai, and Bangalore. That may be because of the talent available, or perhaps because of them being the business hub of India. Anyways, that is not my point of discussion.
I have surveyed a lot of Digital Marketing Companies and am coming up with an Analysis of the best among them. I will stick to the best of the lot, and talk about 11 of them.
A Digital Marketing Company is a name given to a service provider which helps businesses in managing their Online Marketing Activities. By the way, terms such as Online Marketing, eMarketing, Internet Marketing, Web Marketing and Digital Marketing are used interchangeably and I will alternate a lot between them.
Backdrop of the Growth of Digital Marketing Companies
With the deep penetration of internet that we see today, Digital Marketing has become an obvious choice. 451 Million people are active users of the internet in India. That’s not all, 34% of India’s population has direct access to the internet.
A whopping 11.2 million people use the internet regularly in Delhi alone. These figures have created a great platform for Online Marketing to take roots in the metro cities. Businessmen are looking for the online medium to promote their products and services and Digital Marketing Companies hence become a utility.
Digital Marketing Companies in India or for that matter around the Globe offer a variety of services. The services include but are not limited to Digital Marketing Consulting, Search Engine Optimization, Social Media Marketing, Paid Advertising, eMail Marketing, Content Marketing, Copywriting, Strategy and other similar services.
There are some Digital Marketing Companies in Delhi that especially focus on Web Design & Development. These companies specialize in UX/UI designing and lean design. To add to all this, they also have great copywriters that make real sense and logic with every word they write.
11 Top Digital Marketing Companies in India
Digital Marketing is the most inexpensive method of promoting businesses of all kinds. Just to add to it, is the most effective as well.
Saying all this, not everyone who claims to be a Digital Marketing Expert is one. There a lot of sham people out there who bluff people with their rhetoric.
Not only that, a lot of Digital Marketing Agencies in India are just not the experts they portray to be. So, you need to be cautious here. You need to invest in the one Digital Marketing Company that knows its game.
The best way to make sure that you know which one is better, you need to go through the clients of the agencies you are investigating.
In this investigation, you can check how effective has a company been in producing results for its clients. But in all honesty, only someone with intermediate knowledge of SEO can judge that. Cutting the long discussion short, here are the 11 Digital Marketing Companies in India that you can consider working with.
Webchutney is a Delhi based Digital Marketing Agency with around 20 years of experience in the industry. With a strong team of up to 500 professionals, they are a great company to work with. There might be a downside for SMEs & Start-ups though as the costs of working with Webchutney are quite high.
The services that webchutney provides includes Media Buying, Web Development, Web Marketing and Viral Marketing. They are good with strategy and planning as well. Their top clients include Microsoft, Airtel, Coca Cola, ITC, Mastercard, Titan, Wipro etc.
A company that is shaded by the umbrella of Dentsu Aegis Network, iProspect is a premier Online Marketing Agency in India giving top class services. The company has developed methods that are agile and allow for predicting upcoming trends and guarantee great results.
This Digital Marketing Agency was founded in 1997 and has since won 10s of top rated awards in the Marketing domain. They offer almost all Digital Marketing Services that can come to mind. They have served brands such as Cleartrip, HDFC, CRY, Pepperfry, Kotak Mahindra, Koovs and others.
FoxyMoron is a new age Digital Marketing Company that was started by 2 young entrepreneurs in 2008. Within a span of just 1 decade they have increased their revenue to 15 crores.
FoxyMoron is known for its specialization in Social Media Marketing & Digital Advertising. Its founders Pratik Gupta & Paritosh Ajmera, Suveer Bajaj and Harshil Karai have been instrumental in leading the company to earn various National Awards.
Their clients include Pizza Express, Club Mahindra, Vaicom18, Mad Over Donuts, Asian Paints, Kolkatta Knight Riders, ITC and others.
From the premium Digital Marketing Companies in India is Sapient Razorfish. It has leaned on fast-forward thinking to grow in the past few years. It has been in the market for about 30 years now, just to mention that for a long period of time, they were a traditional Marketing Agency.
They have served major corporations such as Mercedez, Apple, Samsung, Walmart, Citigroup, McDonald’s etc.
Here I turn to mention that, if you are a small start-up or an SME, your Advertising or Marketing budgets will be much smaller than the fees that top Digital Marketing Agencies charge.
It will be a bit wiser to look for a strong who have worked in a Start-up or an SME environment.
AdGlobal is an awesome Digital Marketing Company that has established strong roots in Delhi. From PPC to ORM, they champion it all. With a team size of around 200 people, they are capable of taking massive Online Marketing Campaigns on board.
The major clients of this Online Marketing Company include Maruti Suzuki, Nestle, Coca Cola, Amity University, Reliance, Greenlam Laminates etc.
Social Panga is one of the best Digital Marketing Agencies in India. It was started in Bangalore and after sweeping the markets of the city has started operations in Mumbai and Delhi as well.
They have a team of over 100 people and has received an award for being the best agency in the healthcare segment. Their top clients include Myntra, PayTM, Nestaway, 3M, Tata Motors, Reliance Energy, MTR, Snapdeal and Titan.
Cheil is another great Digital Marketing Agency in India. It is a worldwide organisation and has its South East Asian operations headquartered in India. They are known for their strength in strategizing Marketing campaigns.
With a strength of over 700 employees, they stand strong in their ability. Their top clients include Titan, Times, Samsung, Adidas, Park Avenue, Jet Airways, Bata, Aditya, Birla Group, and NIIT.
Born from the reigns of Dentsu Aegis Network, WATConsult is a premier Digital Marketing Company in India. From Web Development to Social Media Marketing, they provide all Online Marketing services.
They have a bench strength of about 500 employees and have been in operations since 2007. Their top clients include Vero Moda, Nikon, Apollo Hospitals, Cadbury, Vivanta, Peter England, The Body Shop, Honda, and Himalaya.
David Ogilvy was a man who gave a new dimension to advertising and this agency is carrying the legacy forward. From among the top Digital Marketing Companies that runs under the umbrella of the Publicis Group, it is renowned for being the top Public Relations Agency in India.
It has over 1000 employees in India and has a presence in all metros of India. It top clients include Nationwide, Tiffany & Co,NASCAR, Philips, Coke Zero, IKEA, and UPS.
From the owners of LAFFAZ, Digital Mafias is a wonderful start-up agency to work with. Their strength is the expertise in technology and storytelling. The best part of working with them is that they are a full stack Digital Marketing, Advertising & PR Agency and will serve as a one stop solution to your Marketing problems.
They are based in Delhi and have operations in UAE as well.
Obbserv is another top Digital Marketing Company in India that is in the markets since 2012. They have their presence in small as well as major cities of India. With around 50 employees on board they serve clients such as Capstona, RaysExpert, DiabetaCare, Attero, LimeRoad, Cancer Healer Center, IIM Ahmedabad, Zopper, Diyotta, and Urban Dazzle.
Over to You
This was my bit at the 11 top Digital Marketing Companies in India. There are many more than this, but an extended list doesn’t solve the purpose of zeroing on one. My suggestion would be that if you are a start-up, you should look for a Digital Marketing Consultant while as a bigger and more established company should go for one of the high performing Digital Marketing Agencies.